Consumer information innovation for South African tour operators

De Jager, J.W.; Potgieter, M.; Van Heerden, C.H.

dc.contributor.author	Potgieter, M.
dc.contributor.author	De Jager, J.W.
dc.contributor.author	Van Heerden, C.H.
dc.contributor.other	Central University of Technology, Free State, Bloemfontein
dc.date.accessioned	2015-10-01T09:39:52Z
dc.date.available	2015-10-01T09:39:52Z
dc.date.issued	2011
dc.date.issued	2011
dc.identifier.issn	16844998
dc.identifier.uri	http://hdl.handle.net/11462/591
dc.description	Published Article	en_US
dc.description.abstract	The purpose of this paper is to investigate the consumer-related information tour operators in South African have access to. Data was obtained by means of a self-administered computer-aided questionnaire forwarded to 1 000 tour operators; it was viewed by 360 tour operators and a response rate of 42,45% was achieved. The results indicate that 68,4% are satisfied with their information systems while a concerning low 34,9% 'Agree' that their information systems do provide them with consumer-related information. Tour operators will not be in a position to satisfy the dynamic needs and wants of today's tourists, unless there is information system innovation.	en_US
dc.format.extent	252 816 bytes, 1 file
dc.format.mimetype	Application/PDF
dc.language.iso	en_US	en_US
dc.publisher	Journal for New Generation Sciences, Vol 9, Issue 2: Central University of Technology, Free State, Bloemfontein
dc.relation.ispartofseries	Journal for New Generation Sciences;Vol 9, Issue 2
dc.subject	Tour operators	en_US
dc.subject	Consumers	en_US
dc.subject	Information systems	en_US
dc.subject	Innovation	en_US
dc.subject	South Africa	en_US
dc.title	Consumer information innovation for South African tour operators	en_US
dc.type	Article	en_US
dc.rights.holder	Central University of Technology, Free State, Bloemfontein